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WHAT IS RESPONSIVE WEBSITE DESIGN AND WHY IS IT IMPORTANT?

WHAT IS RESPONSIVE WEBSITE DESIGN AND WHY IS IT IMPORTANT?

For the last few years, the demand for web design services raises significantly. Since the number of smartphone users is skyrocketing. This encourages any website to be designed in a flow and flexible layout. So that users of various gadgets access it responsively.

Let’s get to know more about what is actually responsive design is and why you need it recently.

Responsive Website Design?

A responsive website design is a web layout providing easy flow. And the flexibility to adjust with a wide variety of screens and sizes. This design allows to respond and appear on the screen based on the device used to access it. Hence, the website fits perfectly with the screen of a laptop, smartphone, and other devices.

The purpose of developing this web design is website content can resize differently according to the screen size of the device so that users can read the content comfortably. Here, several advantages of a responsive web design that make it so important in nowadays life.

Improve SEO

One of the main benefits of a responsive website is improving ranking on search engines. Responsiveness is known to be one of the criteria used by Google to determine website rank that appears in search engine results. Hence, if the website is not responsive, people cannot find it in the top searching results.

Offer Better User Experience

A website design that can be accessed responsively allows users to have a comfortable experience so they have a positive impression of the web. It is because the website can adjust the screen size quickly and users have easy access to the menus and buttons. However, any zoom-in and out requires resizing the content and difficult navigation can make users look for friendlier webs.

Boost Website Traffic

Web design services understand that now the overall web traffics arises from mobile devices. Even mobile device users are known to achieve over half of worldwide internet traffic. This is the reason why a website that adjusts properly to various devices is highly important. Having a responsive web will boost the number of web visitors and how long they spend accessing the web.

Quick Loading Times

Users will think twice to continue accessing a website if it loads slowly. Conversely, a responsive web can load quickly no matter what device is used to see the content. The web is designed with responsive images and grids that support a quick loading of its pages.

Better Conversion Rate

It is known that smartphone has higher conversion rates than desktop. A web that offers with friendly user experience is a key to get a better conversion rate. The longer users spend time on the web, the better conversion rate the web has. Disruption like requirements for subscription or login tends to frustrate visitors which later makes them leave the web.

People like to access the internet through mobile devices than desktops. Thus, a web layout that can fit perfectly with the size of a smartphone or tablet screen is more required. To apply such kind of responsive design web owners need helps from web design services.

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